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Research by SoulAce reveals the positive impact of CSR initiatives in health by Indian businesses, covering over 100 impact assessment studies. These projects target diverse population groups and reduce out-of-pocket expenses, aligning with India's SDGs commitment.
A new research shows that CSR (Corporate Social Responsibility) initiatives in health, spearheaded by Indian businesses, are having a significant positive impact on diverse geographies from urban centers to far-flung rural corners of the country.
The research from SoulAce, a CSR consulting and monitoring & evaluation firm, spanning over 100 impact assessment studies conducted in FY 2022-23 highlights that these interventions effectively reduced the burden on public healthcare and contributed towards strengthening institutions India's healthcare framework.
The CSR projects covered in this study are being led by over 70 leading public and private limited companies.
For the report, SoulAce conducted in-depth studies of CSR programs that were tailored to address the unique health needs and challenges faced by distinct population groups across the country. These included migrant population, women and children, impoverished communities and the elderly population. In terms of geography, the report studied CSR healthcare projects running in rural areas, urban slums, tribal zones and remote regions.
CSR programs in healthcare go a long way in helping businesses serve the communities they work with. Our impact assessment studies of over 100 CSR projects run by large corporations and foundations across India are a testament of the positive impact these programs are having on the ground. For companies, launching CSR programs and helping the communities they work with not only creates goodwill among customers but also helps attract talent and create a positive image in the market. This momentum is likely to pick up in the near future, says Adarsh Kataruka MD SoulAce.
With a focus on regional inconsistencies, gender disparities, out-of-pocket expenses, and evolving healthcare needs in the wake of urbanization, the report provides valuable insights into the complex healthcare landscape of the country. As a signatory to the SDGs, India's commitment to addressing these challenges is paramount, and our report sheds light on the pivotal role of Corporate Social Responsibility (CSR) in addressing healthcare disparities and contributing to this cause,” he added.